SOCIAL MEDIA MANAGER

Tiff Benson Brand is seeking a full-time Social Media Manager to join our team. You will manage engaging high-quality content for our social channels, primarily Wordpress. As our team expands we continue to seek passionate, creative, forward-thinking professionals to grow our company further. For the right candidate, this is an opportunity to work on fun creative projects and add value to the world.

The Social Media Manager works closely with Tiff Benson as a social media manager to create engaging content for a Upgrade to see actual info’s social media presence, including keeping social media channels updated and brand-focused, and seeking out new social media avenues and ways of connecting with audiences.

The digital and social media manager plays a lead role in the development, maintenance and execution of all social media channels for the Tiff Benson brand. This role serves as the voice of the brand in the social space, creating innovative brand messaging and activations that engage readers + influencers across multiple social media platforms. This person serves as the team social media strategist, content generator and channel expert whose ultimate goal is to communicate our brand positioning, boost engagement and increase followers.

Additionally, this role is the main point of contact for the digital marketing teams of the Tiff Benson Brand. They will ensure that all brand messaging is executed across all channels and, reversely, that all digital marketing initiatives are executed on the brand level.

EMPLOYMENT TYPE
Full-time
40hrs per/week
$300 - $400 USD monthly
Weekends off
Looking to build a long-term partnership only

SENIORITY LEVEL
Mid-Senior level

JOB FUNCTIONS
Writing/Editing, Creative Marketing, Blogging / Link Building on Wordpress

INDUSTRY
Fragrance, Beauty, Lifestyle, Luxury Goods

EXPERIENCE, SKILLS, AND KNOWLEDGE
Bachelor's degree is suggested
Strong analytical and presentation skills
Strong copywriting and visual skills
SEO and HTML proficiency a plus
Must be independent, and hardworking
Strong content creation skills (graphic design, photography knowledge a plus)
Solid experience in digital driven businesses, with a high level of proprietary digital creative output
High level of conceptual thinking - strategic thinker as well as doer
Strong communication and interpersonal skills
A natural curiosity and self-learning approach to keep up with the rapid changes in digital and internet technologies is critical to ensure the team’s success
Appreciation and/or understanding of Tiff Benson Brand
Creative, insightful and interested in fragrance, beauty, lifestyle, luxury goods
Experience with translating brand positioning and messaging across key social media platforms (Facebook, Instagram, Twitter, Snapchat, Pinterest etc.) and the ability to communicate a consistent brand voice within the relevant format of each channel

TECHNICAL SKILLS /COMPUTER APPLICATION REQUIRED
Proficient in the following programs:
Wordpress (editing, uploading, and scheduling content)
Expert level understanding of wordpress and all social media platforms including but not limited to, Facebook, Instagram, Twitter, Snapchat, Pinterest, etc
Google applications (mail, drive, sheets, slides, docs) or equivalent programs
Google analytics
Analytic summary associated with all social platforms (where applicable)
Final Cut or After affects knowledge (good to know but not mandatory)
Photoshop (good to know but not mandatory)
Illustrator (good to know but not mandatory)


SOCIAL MEDIA MANAGER JOB DUTIES
Manages social media communications on wordpress (editing, uploading, and scheduling content)
Manages company social media channels, including Facebook, LinkedIn, Twitter, Instagram, and other relevant platforms
Optimize wordpress links with affiliate links from shopstylecollective, amazon, or rakuten
Engages in social media presence creation on new and emerging social media platforms
Creates dynamic written, graphic, and video content
Optimizes content following search engine optimization (SEO) and pay-per-click (PPC)
Creates content that promotes audience interaction, increases audience presence on company sites, and encourages audience participation
Works as part of a team to develop large social media campaigns
Analyses and reports audience information and demographics, and success of existing social media projects
Proposes new ideas and concepts for social media content
Works with Tiff Benson and hired writer to coordinate ad campaigns with social media strategy
Writes and distributes e-newsletters to subscribers
Uses timelines and scheduled content to create a consistent stream of new content for audience interaction while analysing, managing, and altering schedules where necessary to optimize Upgrade to see actual infoTE * Must be willing to submit a 1-2min video telling us about yourself and why you are right for this Upgrade to see actual info the video let us know what’s your favorite fragrance and skincare Upgrade to see actual infoPANY DESCRIPTION AND MESSAGE FROM THE FOUNDER
Hi there! I’m Tiff Benson– a lifestyle blogger, perfumista, and entrepreneur sharing my passion for fragrance and love of all things beautiful with you. The Tiff Benson brand is all about “a perfumista’s perspective on beautiful living.”

Based in New York City, NY, I started my blog – Upgrade to see actual info in 2016, and I never looked back.
Today, I'm the founder of The Fragrance Society– a premium fragrance newsletter and global community of fragrance lovers from around the world. I’m also a global ambassador for Sephora. MY MISSION is to educate, entertain, and inspire people to live a more confident, beautiful, well-lived life.