SEO Specialist

Company Background:

Our company has been in the digital marketing industry for 15 years plus. We provide a full range of services to small and mid-size businesses. Our success is a result of coordinating the right people's talent with clients' projects to provide exceptional marketing strategies and tactics. 

Project Date: ASAP

We need the right person as soon as possible. We would like an on-going relationship and could provide a set amount of projects per month. 

We are looking for a Search Engine Optimization (SEO) Expert to provide comprehensive ongoing SEO services for our
clients' websites, blogs, microsites and social media pages.

Your responsibilities:
- Perform audits of existing web sites/properties and identify areas for optimization
- Perform Keyword Research and Recommendations (branded, generic keywords, short and long-tail)
- Competitive Analysis (up to Top 3 competitor sites/properties)
- Perform SEO Updates to HTML to maximize Google and Search Engine Organic rank and indexing (SEO keyword
density, character limitation updates in H1, H2, H3, Meta and Alt tags
- Correct and update Page errors
- Backlinks Strategy and Execution
- Manage SEO Performance reporting and ongoing insights
- Provide Paid Search Advertising (PPC) Strategy and Program Execution where needed *(Desired but not required
initially)

Other tasks:
- Ensure that all websites and internet properties meet content and architecture requirements for SEO best practices
- Collaborate with team members to improve site performance, identify top keywords, develop content strategies and
other optimization opportunities
- Build systems and protocols internally that continually ensure that the website and relevant properties are optimized
- Review and analyze company website for areas that need to be detailed or improved
- Provide and organize comprehensive SEO reports
- Perform keyword analysis for pay per click (PPC) campaigns and organic search results
- Promote activities and interactions that build ranking and increase awareness of the company's profile

Your qualifications:
- Strong understanding of Search Engine ranking algorithms, Google Domain and Page Authority, PPC Google Quality
Score
- Strong comprehensive SEO experience across ALL SEO competencies
- Excellent analytical, organizational and communication skills