Oct 18, 2019
The Content Strategist in this role would need to control the direction of the brand’s overall content strategy. They will have a vision for what the content needs to look like and where to publish it. They’ll also ensure that the content quality is consistent and achieves specific marketing goals. To do this, they’ll need to use analytics tools to prioritize content formats and distribution channels.
Among other tasks, the content strategist should be able to:
-Define the brand’s target audience.
-Develop a flexible content strategy that supports business goals.
-Set guidelines for the tone and style of all branded content.
-Manage a content team and encourage collaboration.
-Use the marketing budget to maximize the return on investment.
-Know how to meet short-term and long-term marketing goals.
-Keep projects on schedule without compromising quality.
-Step in when required to create content.
-Ensure content consistency across all channels.
-Know how to use analytics tools to determine the best distribution channels.
Only apply if you have previous experience in this role and let me know why you are the best fit. Also, tell me on a 1-10 scale, how would you rate yourself as a Content Strategist.