Digital Advertising Specialist

*Are You A Rockstar Digital Advertising Specialist?*

Job Title: Digital Advertising Specialist

Compensation: $400/month

Location: Virtual/anywhere

Intro:

We are a marketing and event planning agency within the healthcare continuing education and event space. We produce online and live courses and target chiropractors, physical therapists, athletic trainers and licensed massage therapists to sell course registrations and tickets. We utilize clickfunnels, Facebook advertising, LinkedIN advertising and Google AdWords to promote our events with the end goal of selling event registrations and online course enrollments. We know our audience well and understand what makes them tick and this gives us a competitive edge that our clients love.

About the Job:

We’re looking for a rockstar Digital Marketing Specialist to work with us and deliver amazing results to our clients. As our Digital Marketing Specialist you will work with us on per client basis and be responsible for the following tasks:

*Developing digital advertising strategy for client - you give recommendations to our team based upon your knowledge and experience with these platforms. This can use various platforms as you see fit/recommend.
*Setting up and launching Facebook campaigns (this many include installing FB pixels on websites, clickfunnels, etc and optimizing for event tracking)
*Setting up retargeting pixels, custom conversions etc.
*Daily management of Facebook campaigns once they go live
*Setting up and launching LinkedIN campaigns when recommended or requested
*Setting up Google AdWord campaigns (including the Display network and YouTube ads) utilizing UTM parameters and keyword targeting
*Developing new keyword lists, negative keywords and managing the Google AdWords campaigns once they go live.
*Consulting on best strategies to maximize ad budget and optimize for conversions--if we aren't selling tickets, we are throwing money away.
*Provide regular reporting and feedback to our team so that we can communicate results to clients
*Monitor ad accounts daily so that we can shut down ads and campaigns that are under-performing
*Stay on top of new updates and latest tools, strategies as ad platforms shift and change
*Etc. etc. etc.

Requirements:

As the title says, we’re looking for a “Rockstar Digital Marketing Specialist ” and this doesn’t mean anybody… You must satisfy all of the following requirements to be considered for this job:

*Experience setting up, launching and managing effective digital advertising campaigns on each platform listed above (FB and Google AdWords are required, LinkedIN experience is a plus)
*Proven track record that you’re able to provide reports/documentation/results from
*Knowledge of landing pages, funnels, conversions, testing etc.
*Ability to check on client campaigns and report results into a Google Spreadsheet daily.

How to Apply:

To apply for this job please send over a brief 1-2 sentence description about why you believe this job is for you. Please confirm that you meet all the requirements and send as much proof as possible to back it up. Finally, please provide a video stating why we should hire you over all the other applicants?