SEO Specialist

EMPLOYMENT:
Part-Time, Freelance
Able to perform 10 hours per week and continued work and increased hours will be based on SEO performance. Should you be able to adapt to the work efficiently, we will notify you of potential increases in workload and/or hours.

JOB DESCRIPTION:
Our company is in search of an SEO Specialist to supervise all of our Search Engine Optimization initiatives. The person we are looking for must be a team player who has extensive knowledge on SEO optimizations and demonstrated the ability to increase page rankings.

As an SEO Specialist, you are expected to lead and manage all SEO initiatives, including keyword research, content strategy, link building, campaign budgeting, and similar activities. You must have effective written and verbal communication skills to communicate to the rest of the team the necessary implementations and changes to improve our web rankings.

You will have the keen attention to detail and value results-based efforts. You will also have a solid understanding of web analytics and performance marketing. The success of the SEO Specialist will be measured by an increase in web traffic and sales, positive customer feedback, and team satisfaction based on remarkable SEO efforts.

If you have the desire to help us further build our company as a quality and trusted brand, then we look forward to working with you.


JOB RESPONSIBILITIES:
• Researches and implements SEO boosting measures to optimize our site and drive organic traffic.
• Leads technical audits and on page and off page optimizations.
• Conducts keyword research including potential keyword opportunities and optimizations.
• In-depth knowledge of Google Analytics and Google Search Console.
• Tracks and examines web analytics and PPC campaigns.
• Uses link building strategies and conducts research on competitors’ advertising links.
• Plans and suggests optimization on web architecture and content to developers and Upgrade to see actual infoSENTIAL FUNCTIONS:
• Attends to duties punctually and with accuracy.
• Leads SEO initiatives from beginning to end.
• Maintains close contact with supervisor to report updates and potential issues.
• Manages or leads technical reviews on SEO initiatives.
• Provides keen insights into monthly SEO reports.
• Guides Copywriters, Developers, PPC Ad Specialists and Researchers in SEO implementations.
• Collaborates and takes learning and working initiatives to better the quality of outputs and the workspace.
• Upholds business information with utmost respect.
• Presents finalized ideas, reports, and concepts in meetings or emails.

REQUIRED SKILLS:
• Effective written and spoken communication skills.
• 2-4 years relevant work experience with demonstrated success.
• Extensive knowledge on SEO, Google Analytics, PPC, and social media marketing.
• In-depth knowledge on web analytics like Google Analytics, WebTrends, and NetInsight.
• Basic knowledge on HTML, CSS, and JavaScript Developments.
• Has intermediate to expert knowledge on SEO tools like SEMRUSH, AHREFs, Google Websmaster Tools, and/or SearchMetrics.
• Must be able to meet deadlines without compromising the quality of work.
• Proficient with Windows and Microsoft Office, Google Sheets, and Docs.
• Must be willing to learn new software and applications required for work.
• You will be required to use Asana and TimeCamp for project management. Current knowledge of these applications is not required.

APPLICATION REQUIREMENTS:
• Resume with work samples
• Portfolio (if applicable)
• Application Questionnaire (will be provided to you on initial contact)

WE WILL ONLY PROCESS APPLICATIONS WITH COMPLETE APPLICATION REQUIREMENTS.
Kindly submit your application to Upgrade to see actual info