In-House Hiring: Digital Marketing Manager

If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Responsibilities:

You will be responsible for significantly increasing traffic across the following digital channels:

SEO
PPC
Social Media
FB Advertisement
Content Marketing Amplifications
Remarketing
Audience Targeting

Formulate digital media strategy in partnership with the Marketing team across all portfolios
Communication of digital strategy, performance, and optimization to key stakeholders, especially how objectives will be reached
Establish key audience digital channel strategies to ensure maximum reach and performance
Establish, implement and monitor digital marketing performance benchmarks to deliver against ROI Events assets
Implement SEO and SMO best practices across all websites and social media channels.
Formulate Search Engine and Social Media Optimisation (SEO & SMO) strategies for all events verticals and schedules for each partnership to ensure all benefits and deliverables fully leveraged
Working with Marketing team develop digital communications schedules in accordance with the defined role of each channel (including but not limited to Social Media and Consumer Databases)
Manage Social Media Managers to ensure delivery of a holistic online strategy (this should include a content strategy)
Manage Social Media Managers to drive brand awareness through online traffic
Developing and implement search engine and online media
Developing comprehensive SEO onsite and offsite strategies
Managing SEM content to drive ROI and supports ongoing SEO actions
Brainstorm new and creative growth strategies
Experience in optimizing landing pages and user funnels
Delivering online reporting and insights, monitoring emerging trends in search and online media
Requirements:
Confident with at least 4 years’ experience across all channels of digital marketing from a digital marketing concept level through to managing campaigns
Advance knowledge of Digital Marketing tools
Excellent English Communication in both verbal and oral is a must.
Knowledge of fundamentals of web analytics and packages
Previous experience in using SEO/SEM toolkits
CRM (database segmentation) knowledge would be ideal
Strong experience in the leveraging SEO & SEM
Advance knowledge in eCommerce platforms, mainly Shopify.
Experience in SEO, Link Building, and offsite content strategies
Extensive use of Google AdWords and relevant online advertising
Advanced user of SEO, social media and market/competitor Intelligence tools
Up-to-date knowledge about SEO best practices, search engine algorithm changes, social media, and internet marketing industry trends and developments
Excellent working knowledge of reporting and analytics packages such as Google Analytics and Adobe Site Catalyst with strong analytics skills.
Ability to work full-time: Monday - Saturday, 9 am - 6 pm
Possesses positive attitude, very communicative and ability to work with a constantly growing digital team.

If you are focused and aspire to grow your career in a challenging and leading-edge environment, then you will have a future with great opportunities then connect with us today! Send your applications to careers@inaveni.com