Marketing and SEO

About Us:
Abacus IT is a leading IT Support Managed Service Provider (MSP) based in the heart of New Jersey. With a track record of delivering top-tier IT solutions and unmatched customer support, we are the go-to choice for businesses seeking reliable technology services. Our team is dedicated to providing innovative solutions while upholding the highest standards of integrity and professionalism.

Position Overview:
As a Part-Time SEO and Marketing Specialist at Abacus IT, you will have the opportunity to contribute to our online visibility, enhance our website's search engine optimization, manage our social media presence, provide crucial support to our sales team, and utilize your graphic design skills to create marketing collateral. Additionally, you will be responsible for creating landing pages and helping develop sales funnels to drive lead generation. This flexible part-time position allows you to play a pivotal role in our continued success while maintaining a healthy work-life balance.

Responsibilities:

Optimize blog posts and website content for SEO to improve search engine rankings.
Conduct comprehensive keyword research to identify valuable opportunities and industry Upgrade to see actual infovelop and implement effective link-building strategies to enhance online authority.
Create and manage content posting schedules for our social media accounts.
Utilize graphic design skills to produce marketing collateral, including Adobe products, marketing slicks, letterhead, etc.
Assist the sales team with lead generation, administrative tasks, and additional marketing support.
Analyze website and social media performance using relevant tools and provide data-driven recommendations.
Stay up-to-date with the latest industry trends and search engine algorithm updates.
Produce regular reports on SEO and marketing performance, offering key insights and actionable recommendations.
Collaborate closely with our marketing team to execute integrated marketing campaigns.
Create landing pages for sales efforts and assist in developing several sales funnels for lead generation.
Qualifications:

Proven experience in SEO optimization for blogs and websites.
Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, or Moz.
Strong understanding of on-page and off-page SEO techniques.
Excellent English language skills, both written and verbal.
Experience with content marketing and social media management.
Creative thinking and effective problem-solving abilities.
Strong communication and interpersonal skills.
A passion for staying updated with the latest trends and best practices in SEO and digital marketing.
Preferred: Graphic design skills with proficiency in Adobe products for marketing collateral, including marketing slicks, letterhead, etc.
Benefits:

Competitive hourly rate.
Flexible part-time work schedule.
Opportunities for professional development.
Collaborative and supportive work environment.
The chance to contribute to the growth of a reputable IT MSP.