Builds and strategizes CRM/EB Marketing campaigns and liaising with various functional groups driving customer profitability and retention. Reviews and develops programs to support value propositions of customer segments, products, and channel groups based on data and predictive analytics to anticipate customer behavior and lifetime value. Adept in campaign management and brand marketing. Knowledgeable on Salesforce Marketing Cloud and CRM systems.
“I have one of the best VAs I've had in a long time...she's been amazing”
Davonna Willis
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