I have extensive background in creating content with high SEO value for Amazon product detail pages, from harvesting keywords to incorporating them to listings. I have handled Amazon Seller Central accounts, primarily with these tasks:
1.) Copywriting
- Assist in producing listing contents for all marketplaces that are incorporated with high-ranking keywords and compliant with marketplace guidelines
- Assist in producing content for Brand-exclusive features (e.g. Virtual Bundle, Amazon Posts)
2.) Amazon SEO
- Harvest keywords with highest SEO value using third-party KW research tools and Amazon reports
- Conduct accurate filtering and categorization to ensure proper targeting
3.) Amazon Listings Management
- Creation of new listings in marketplaces on Amazon.
- Update listings across marketplaces to ensure all fields being indexed are optimized including, but not limited to, detail page title, bullet points, and backend keywords
- Ensure listing issues are caught, addressed, and fixed soon as possible to minimize sales impact
- Creation of Parent-Child variations
4.) Amazon Listing Assets Management
- Execute asset uploads as well as merchandising enhancements to brand’s Amazon Store
- Audit listings content and assets to ensure consistency in detail page and compliance with Amazon’s guidelines
- Launch A+ Content for all listings and ensure that they are reflecting correctly on the detail page
5.) Market Research
- Provide recommendations to improve content and creative assets based on competitor research and market trends
“I can find little blocks of time to focus so we can scale this business.”
Clearman Lawyers
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