Marketing professional with almost seven years of marketing, sales, and analytics experience. Crafted and executed omni-channel acquisition pilot programs for a Telecommunications company, headed marketing online and offline campaigns for a Philippine travel app, and conducted pre and post-campaign reviews for FMCG brands. Experienced in managing a dynamic team, and dealing with clients and brand partners.
Tools Used:
For Data Analysis and Visualization: Microsoft Office (Excel), Google Data Studio, and Tableau 10.5
For Reporting and Presentation: Microsoft Office (Word and Powerpoint)
For Social Media Analytics:
For Social Listening: Sysomos and Crimson Hexagon
For Web Analytics: Google Analytics, Similarweb (Premium)
For App Analytics and Attribution: Firebase console, Appsflyer, Itunes connect, and Google Play Console
For SEO and SEM: Ginzametrics, Google Adwords, Google Search Console
“I had this VA that I could turn things over to made it a lot easier”
Kyle Mckenna
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