Dedicated and results-oriented Amazon PPC Manager with over two years of experience driving success in e-commerce advertising. Proven expertise in creating and optimizing PPC campaigns on Amazon Seller Central and third-party platforms like Pacvue, Helium 10, and Intentwise. Adept at utilizing bulk operations for efficient campaign management.
Key Achievements and Responsibilities:
1. Campaign Creation and Optimization: Proficient in crafting targeted PPC campaigns on Amazon Seller Central and Pacvue, implementing bulk operations to optimize performance. Consistently meet and exceed client goals through strategic campaign adjustments.
2. Performance Tracking: Develop and maintain comprehensive performance trackers for monitoring PPC metrics on a weekly and monthly basis. Leverage data-driven insights to refine strategies and enhance campaign efficiency.
3. Account Management: Successfully manage multiple Amazon seller accounts, ensuring seamless client communication. Led a PPC team overseeing and optimizing campaigns for various seller accounts.
4. Client Communication: Act as a primary point of contact for clients, addressing inquiries regarding PPC campaign
5. Inventory and Customer Management: Monitor Amazon warehouse inventory levels, respond to customer inquiries and messages promptly, and ensure the active status of product listings across multiple seller accounts.
6. Account Health and Issue Resolution: Vigilantly monitor account health and initiate proactive measures to maintain optimal performance. Open cases with Amazon Seller Support to promptly resolve any account-related issues.
7. Audit and Continuous Improvement: Conduct thorough audits of existing PPC campaigns, identifying areas for improvement and implementing strategic enhancements. Stay updated on industry trends and leverage third-party tools for campaign optimization.
In summary, I bring a track record of success in managing and optimizing Amazon PPC campaigns, a proactive approach to client communication, and a commitment to continuous improvement for sustained success in the e-commerce space.
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